How to Collect and Interpret Website Analytics for Your Home Business

The most recent business buzzword is “big data.” Large corporations spend a great deal of money on collecting data and paying analysts to sift through it and report on its…

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How to Calculate Your Conversion Rate?

When looking at managing the return on investment (ROI) or performance of a website, setting up conversion goals is one of the simplest and best ways to measure results. Simple conversion goals can be set…

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Guide to Starting a Fulfillment by Amazon Home Business

Amazon has pioneered many income-producing programs for would-be home-based entrepreneurs. It created its Amazon Associates program to pay affiliates who send customers to Amazon. It was the first big book retailer to allow…

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What Is Internet Marketing?

Definition: Internet Marketing (also known as emarketing, web marketing, or digital marketing) is an all-inclusive term for marketing products and/or services online – and like many all-inclusive terms, internet marketing means different things…

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Using Web Technology to Strengthen Competitive Advantage

Many firms underestimate the value of using their websites to gain significant competitive advantage in their given markets. Most businesses only utilize their website as a means of displaying their…

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How to Make Money with Google Ads

If you have a website, a blog, or any other kind of presence on the Internet, Google has money to give you. It’s called Google Adsense, and it’s a program…

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